Graphic design is a creative discipline that involves the use of visual elements, typography, and imagery to communicate ideas, information, and messages effectively. It encompasses various mediums such as print, digital, and multimedia, and is employed in a wide range of fields including advertising, branding, web design, packaging, and publishing.

At its core, graphic design is about solving visual problems and creating visual solutions that resonate with a target audience. Designers use their artistic skills and knowledge of design principles such as balance, contrast, alignment, and hierarchy to organize elements on a page or screen in a visually appealing and meaningful way